The Startups' Start Up

 A Startup’s Start Up

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Brian Weisfeld has been building businesses his entire life. In elementary school, he bought ninety-five pounds of gummy bears and hired his friends to sell them. As a teen, he made and sold mixtapes (remember those?), sorted baseball cards (he got paid in cards), babysat four days a week after school, and sold nuts and dried fruit (and more gummy bears) in a neighborhood store. As an adult, Brian helped build a number of well-known billion-dollar companies, including IMAX Corporation and Coupons.com. But today, Brian is on a new mission. As an inspired dad to two daughters, he founded The Startup Squad, an initiative dedicated to empowering girls to reach their potential, whatever their passions. And along the way, he authored a book series by the same name. Check out his entrepreneurial parenting advice here. And there’s lots more about Brian’s Squad in this link.

8 THINGS YOUR DAUGHTER NEEDS TO HEAR YOU SAY - A Brian Weisfeld blogpost

In the midst of all the carpools and soccer practices and dance lessons and schoolwork and constant swirl of activity with busy families, there are words. Conversations. Discussions. And lots and lots of opportunities for you to encourage your child and motivate your potential entrepreneur, budding CEO, or just all-around smart girl.

It can be easy to let the days slide on by without being intentional in our communication with our kids. But when you have a moment to slow down and focus, here are eight different ways you can encourage your daughter and tell her how amazing she is, instill a measure of self-confidence, and cheer her on to become the best possible version of herself.

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  1. CATCH HER DOING SOMETHING GOOD.

    As parents, it’s natural to spend a lot of time correcting our kids or pointing out mistakes. Flip the switch and look for something positive. “I really appreciate that you put the dishes in the dishwasher after school, and not just the sink.” “Thanks for helping your brother with that math problem.” “You only slept in five minutes past your alarm! Great job.” Positive affirmation is contagious; she may start doing the same with you!

  2. POINT OUT SOMETHING POSITIVE IN A NEGATIVE SITUATION

    Failure is part of life, especially for people like pioneers or entrepreneurs who are stepping out on limbs, taking risks and forging new paths. If you want a daughter who’s not afraid to fail, begin now to assuage that fear by helping her see the upside of something that was less than successful. “Well, we didn’t sell much lemonade, but your idea to sell those chewy brownies was brilliant. The one customer we did have needed two more cups of lemonade to wash it down!” When children feel good about themselves and know that you’re okay with trying and failing (and, in fact, encourage it versus not trying new things at all), they’re more willing to persevere and take new risks.

  3. TALK ABOUT EACH DAY’S ROSES, THORNS, AND BUDS

    At dinnertime or before bed, ask your daughter about one of her day’s successes (a rose), one problem or mistake (a thorn), and one thing she is looking forward to tomorrow (bud). You can share yours, too. It’ll help her see that there are peaks and valleys throughout life, and success isn’t about avoiding the downturns; it’s about how you handle them, bounce back, and move forward.

  4. SHOW HER THE BIG PICTURE

    If she wonders why she needs to take math even though she wants to write children’s books someday, or she complains about gym class and says she’s not a “natural athlete,” talk about why math skills and fitness are important in life, no matter what career path she chooses. Sometimes kids can be a little myopic in their view of the world, but you can help encourage your children to see the bigger picture when you help them think outside their limited scope of vision. Sometimes the answer to “Why do I have to take this class?!” is simply, “In order to learn how to learn. Learning new things is something you’ll do for the rest of your life, and every single class you take can help you become a better learner.”

  5. ASK HER TO SOLVE PROBLEMS ON HER OWN

    The problems she’s capable of handling independently, anyway. “Mom, my soccer jersey is dirty, and I have a game tomorrow!” Instead of rifling through her hamper yourself, maybe answer, “That seems like something you’ll need to take care of in the next 12 to 24 hours then. What’s your plan?” Or, let’s say she’s promised the neighbors she’ll babysit for them on Saturday, but now she wants to back out because she got invited to a birthday party. “Hmm. How do you think it would be best to handle that?” Problem-solving is an important and valuable skill for anyone, let alone a successful entrepreneur.

  6. HELP HER IDENTIFY HER PASSIONS

    She might not know yet what it is that gets her pumped up or makes her heart beat fast quite yet (which is normal, of course), so helping her identify those things could be very helpful and supportive. “Hey, I noticed that you got a little choked up when we watched that video about the rescue dog. What would you think about volunteering at the Human Society once a month?” Or, “I love that you like to help me with dinner! Maybe we should take a cooking class together?”

  7. TELL HER THAT YOU’RE PROUD

    It’s one thing to praise or celebrate her accomplishments, but what about her character? “You’re such a loyal friend, I’m so proud of how supportive and encouraging you are.” “When you hugged your sister after her bad day at school yesterday, I was so proud of you. You have a big, compassionate heart.” Most of us—kids especially—indulge in too much negative self-talk. When you tell your kids what’s great about them, you interrupt that internal negative loop and help build their self-confidence.

  8. “I BELIEVE IN YOU”

    Think about it for a second: Who was the last person who said that to you? A parent, your spouse, maybe a mentor? Those are four powerful words that probably aren’t spoken enough, and if you’ve ever heard them, they likely lifted your spirits, ignited a fire, re-fueled a waning determination or simply gave you the chutzpah you needed to tackle a project or face an intimidating challenge. Whether your daughter is risk-averse or a little daredevil; whether she’s innovative or prefers the status quo; whether she’s ready to take on the world or needs a nudge out of her comfort zone—she needs to hear this from you.